Infidigit helped an e-commerce brand achieve 13X growth in keyword rankings in just 8 months

To address the challenges and achieve our SEO goals, we rolled out a comprehensive, multi-faceted strategy focused on both technical and content improvements:

URL Optimization

• Developed clean, keyword-optimized category URLs that better reflected the site’s structure and user intent.
  
• Implemented 301 redirects from outdated, cluttered URLs to the new optimized ones—preserving link equity and creating a more streamlined navigation experience.
  

Content Optimization & On-Page SEO

• Conducted a thorough content audit to identify performance gaps and keyword opportunities.
  
• Enhanced key category pages with high-quality content both above and below the fold, targeting relevant long-tail and high-volume keywords.
  
• Applied on-page SEO best practices—optimizing title tags, meta descriptions, canonical tags, and header structures to improve search engine relevance.
  
• Strengthened internal linking to create logical pathways for both users and search bots.
  

Backlink Acquisition

• Executed a focused backlink-building campaign to raise the domain’s authority and improve keyword rankings.
  
• Secured placements on reputable, niche-relevant websites through guest posting, outreach, and content collaborations.
  
• Leveraged additional white-hat link-building tactics such as image sharing, social bookmarking, article submissions, and more.
  

Internal Linking & Footer Strategy

• Optimized the site’s internal link architecture to better distribute authority across pages and guide crawler behavior.
  
• Revamped the footer to include strategic links to all key category pages, increasing crawl frequency and boosting the visibility of high-priority URLs.